PROPOSAL

The Idea i have chosen to look at

PARENTS

At the moment my initial idea is based around time-lapse photography, using light to create the shape of a mother and father, for this i will try and communicate how having a child could light up somebody's life, using the light made mother and father to emphasise this. There will be a sub outcome which will be to create a brand entitled 'Mother and Father' and create a poster that advertises mothers and fathers. Our posters and adverts should be aimed at Potential 'foster carers'. The point of this brief is to make independent research to develop ideas that will help me to develop a final outcome, and also to understand the word PARENTS looking at it in different ways and creating a new outlook upon the word.

At the end of this brief i will produce(compulsory) -

1-Blog - a digital Sketchbook Containing research and ideas development

2-Sketchbook - For all of my manual experimentation, development and research

3-Mother and father branding and advert

4-Evaluation - 500 words

5-Exhibit at the end of year show.

The other deliverables will depend on my chosen pathway and will be negotiated with my tutor.

RESEARCH

The word that this is associated around is PARENTS, i will begin this blog with research gathered from websites, graphic design blogs e.g designweek, discussing the subject of PARENTS with family and friends, to see how other people may look at this, and what they would associate with this word, also research from magazines and books e.g CreativeReview.

To help me with this i have now subscribed to the CreativeReview, allowing me full access to their website and also receiving 12 issues throughout the year.

I will go into this project with an objective point of view, leading away from the obvious to create a new way of looking at PARENTS.

EXPERIMENT AND DEVELOPMENT

To start i will begin experimenting with light in time lapse photography, creating different visuals, using different colours of light, then creating thumbnails of poster layouts to place these light models on and finding different visuals of these kind of work, so that i have a better understanding of how it may look and how it would come out, possibly creating, business cards, letterheads, posters and possibly a zine

Realisation

From talking with my tutor, iv come up with the idea to create some models, made from cling film and celetape and possibly place lights to create the look of a lit up person, im also thinking of creating a brand with this, similar to what we already have to create but integrating my characters and possible time-lapse photography into this.

I will be taking photographs to present, printing on card, creating postcards and possibly a short animation.